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    The Reed Shoe Company, 26 June 1913, courtesy of Public Record Office Victoria, Victorian Archives Centre.

digitised record

Title
The Reed Shoe Company
Description

Letter requesting Council permission for an electric "magic lantern" advertisement to be erected on the roof of the Reed Shoe Company's building for 3 hours each night.

Date
26 June 1913
Place
138 Swanston Street
Physical description

Letter, typewritten in blue ink. Letterhead features "The Reed Shoe Company" in a bold gothic font; to the right is a large picture of a Reed gentleman's shoe. Half sizes are advertised, and the legend under the address reads "3 Doors From Town Hall and Little Collins Street".

Control
PROV VPRS 3183/P0001/146, 1913/3770
Archival Source
VPRS 3183 City of Melbourne Town Clerk's Correspondence Files II, 1910 - 1982; Public Record Office Victoria, Victorian Archives Centre. Details

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